Mediterranean terrace with a pool overlooking the seaMediterranean coastal villa with a poolGrand villa with a pool and sunset views

ITALY · EUROPE

The value of a place.
The art of recognising it.

Exceptional homes. Discreet relationships.
A journey shaped around you.

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PRIVATE REAL ESTATE ADVISORY

OUR PHILOSOPHY

We open doors.
To places that matter.

The privilege of finding a place that feels like you.

Urban House Lux is a private real estate advisory boutique. We guide private clients and investors in their search for distinctive homes across Italy and Europe.

An understanding of place, a considered view of property and trusted relationships shape every search. With the time and discretion it deserves.

Our identity

THE URBAN HOUSE LUX METHOD

Care, at every stage.

Our method
01

Listen

Goals, lifestyle, time horizon and priorities. A focused search begins with the right questions.

02

Curate

A considered selection of properties and opportunities, drawing on local relationships and an international network.

03

Examine

Documentation, technical aspects and context. We coordinate further assessment with the appropriate specialists.

04

Guide

From viewings and negotiations to coordinating the acquisition process and the needs that follow.

URBAN HOUSE LUX · TORINO

Real estate advisory in Turin.
A personal search across Italy.

Urban House Lux is the luxury division of Urban House Hub, based at Via Pietro Micca 4 in Turin. We support private clients, owners and investors in finding and positioning distinctive properties, within the scope of an agreed mandate.

From the brief to viewings, we coordinate selection, further assessment and relationships with the professionals involved. Off-market opportunities are shared subject to availability and confidentiality arrangements; activities, timing and fees are agreed before the engagement.

OUR CREATIVE & DIGITAL DIVISION

Marketing.
AI. Design.

Shape value.
Make it distinctive.

Brand strategy, artificial intelligence and visual direction: an integrated approach to presenting properties, projects and identities in real estate.

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URBAN HOUSE ACADEMY

The value of knowledge.
The potential of AI.

Learning paths for professionals and businesses seeking to bring artificial intelligence, positioning and business development into their everyday work.

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URBAN HOUSE LUX · PRIVATE BRIEF

YOUR NEXT CHAPTER

Your search,
a few considered choices.

Prepare your brief. Then choose to explore it with ChatGPT or discuss it with an advisor.

What matters most?

No automated valuation or access to the private portfolio. The brief organises your preferences; AI analysis takes place in ChatGPT if you choose to open it.